We have all cherished the time we had spent with our friends and roomies. Whether being at a hostel or just at your own rented space. More often than not, we had to shift to a place where we don’t have friends or acquaintances initially. It marks the beginning of a long slog of checking housemate listings, Facebook Groups, and filtering them manually to suit your requirements and budget.
There’s no dedicated platform where one can explore and find suitable roommates or rooms. People rely on social media platforms for the same, which is not reliable and efficient, and brokers charge a hefty amount. When looking for flatmates on social media, a concern about the person’s background and their details might arise.
Business Goals :
The goal is to connect people who are looking to rooms, with people who have vacant room(s) in their flat and are willing to share. Creating a platform where people can get their need fulfilled without paying brokerage.
Explore & search vacancies according to your needs and preferences, with advance filters and complete details about the vacant flat and the owner. You can look for actual and genuine information about the flat/room and exchange communication with concerned people.
User Research :
To Gain some perspective of Flat Sharing Space and Systems currently in function People from age 18 to 40 across different roles like a flat seeker, flat sharer, and Flat Owner were interviewed.
I started out by asking,
Q1: what behaviors people like and dislike about their flatmates’ ?
Q2: what they look for in new property or flat they rent ?
We have to keep in mind that these responses depict the personal preferences of the interviewees. The outcomes can be further refined by interviewing even more people from diverse demography.
User Expectations from Roommate
- People Like their roommates to be responsible with flat duties
- People who articulate their thoughts when required and “contributes to the house equally“.
- Students in smaller flats , generally don’t prefer roommates who talk on the phone for prolonged periods.
- Users preferred roommates from similar interests and professions.
- Users were also concerned about the Food and Beverage habits of their potential roommates. Whether they preferred them or not were totally matching to their own Food and Drinking Habits
User Expectations from Property
- Most users responded that they want to reduce their travel time by staying near to their workplace
- Many of them avoided living in a secluded area where access to transport and food deliveries would be delayed
- Flats’ availability was the most significant factor to look for them, mainly because the ads only surfaced when the shifting date was close. This made the flat hunting experience hectic.
All the Major problems people were facing were either related to one of the following:
In the interviews,User Got Most of their leads for vacant flats from their immediate circle and through house-help who know about most flats in the Housing Society. Some people also got vacancy news from the Society head office and manager.
Most of the problems with regards to online platforms were related to the Quality of Listing i.e., Unclear Photos, No Context of Surrounding and Improper format of information about the Flat
I also asked people about amenities they look for during any flat renting deal. The responses ranged from Qualitative aspects like Cleanliness, Ambience, and Affordability to Specific features like Security Guard, Lift, Clubhouse, Gym, and Accessibility.
Listing Form for Flatmate
To address the Painpoints and Expections from Flat and Flatmate. Following Sections of the form were designed
Based on the specific Task flow of Finding A Flatmate. I chalked out a Persona based on user Research. It served as a quick refresher to make sense of the user’s needs, experiences, behaviors and goals. They helped in guiding the ideation processes as well.
- User Scenario
- Task Flow